A studio service
Seed rounds, explained.
A seed round is usually a startup's first priced or substantial outside investment, raised to prove the product and the market before a Series A. Here is how it works and what you need ready.
N° 01Where seed fits
Where seed fits
Pre-seed: money to build a first version, often from founders, friends and family or angels.
Seed: money to find product-market fit, typically from angels, seed funds and accelerators.
Series A: money to scale something that is already working.
N° 02How seed rounds are structured
How seed rounds are structured
Seed rounds are often raised on convertible instruments such as SAFEs or convertible notes, or as a priced equity round. Which one fits depends on your country, investors and lawyer; get legal advice before signing.
N° 03What investors want to see
What investors want to see
A clear problem and who has it.
Early evidence people want the product: users, pilots, revenue or strong engagement.
Why this team can win.
How much you are raising and what it buys.
N° 04What to prepare
What to prepare
A pitch deck of 12 to 20 slides, a one-page summary you can send ahead, a simple financial plan and a list of target investors. The deck is where most first impressions happen.
N° 05Investment
When you're ready, we'll design it.
Deck Design
From $1,500
You have the content; we make it look investor-ready. 5–7 business days.
- 12–15 slides
- Your brand applied throughout
- Custom charts for market and traction
- One revision round
- Editable PowerPoint and PDF
Deck + Story
From $3,000
We shape the story from your notes, then design it. 7–10 business days.
- 15–20 slides
- Narrative built from your inputs
- Full custom chart set
- One-page teaser to match
- Two revision rounds
- Editable PowerPoint and PDF
Raise Kit
From $5,625
Everything for a detailed raise or sales process. 2–3 weeks.
- 25–40 slides including appendix
- Condensed send-ahead version
- Teaser and executive summary layout
- Three revision rounds
- 30-minute call before we start
- All source files
Before you choose
What you get
- A fixed price for the scope listed
- Sketches or a first draft to approve before anything is final
- Print-ready and editable files, yours to keep
What we don’t do
- Financial modelling or valuation
- Investor introductions or fundraising advice
- Legal or securities review
- Market research
Extra pages, slides or revision rounds are quoted before we start them.
N° 06Questions
The answers we give most often.
- How much is a typical seed round?
- It varies widely by country, sector and year, so we don't quote a figure. Look at recent rounds in your sector and region.
- Do I need a deck for a seed round?
- Almost always. Most investors ask for one before a first meeting.
Start your book
Need the deck designed?
Tell us what you're making. You'll get a fixed price and a schedule within two business days.