A studio service
Beauty & cosmetics pitch deck design where the brand is the multiple.
Beauty is a category where a brand can command a premium a spreadsheet can't explain — but investors still need the spreadsheet. A gorgeous brand with thin repeat rates is a cautionary tale; a strong brand with loyal, repeat customers is a category winner. We design beauty and cosmetics decks where the aesthetic sells and the economics close.
Investment
Three ways to raise.
Fixed price, fixed scope. Pick the tier that matches your raise — from a single deal deck to a full capital-raise kit.
Essential
A sharp investor deck at the length most decks should be — you bring the content, we design it.
5–7 business days
- 12–15 designed slides
- Core investor structure (problem → ask)
- Your brand applied throughout
- Custom charts (market, traction)
- 1 revision round
- Editable PowerPoint source files
Standard
The full raise: we shape the narrative from your inputs at the length investors actually read.
Priority · 4–5 business days
- 15–20 designed slides
- We build the narrative from your inputs
- Full custom chart set
- Matching 1-page investor teaser
- 2 revision rounds
- Editable PowerPoint + source
Complete
A comprehensive deck for a detailed raise or a sales process — full appendix, plus a condensed version. Partnering and out-licensing packages are scoped separately.
Rush available
- 25–40 slides — deck + appendix
- Custom graphics & data-room slides
- Condensed sales version of the deck
- 3 revision rounds, white-glove
- 30-minute strategy call
- All source files
These are starting points for the scope listed, not a maximum. Larger or more specialised work — a full appendix set, regulated or clinical material, or a partnering package built to a conference deadline — is scoped and quoted per project.
N° 01What beauty decks get wrong
Four things that read as a hobby.
01
Moodboard, no margins
Beautiful imagery with no unit economics reads as a passion project. Show cost, margin, and repeat rate — the proof it's a business, not a brand book.
02
Acquisition without repeat
In beauty, the second and third purchase are everything. Lead with repeat purchase rate and subscription/replenishment — the loyalty that builds a multiple.
03
Influencer spikes, no base
A viral moment is a spike, not a business. Show the organic base and retained customers underneath the campaigns.
04
No channel or supply story
DTC, retail, and marketplace each carry different economics; formulation and fill have real lead times. Name your channel edge and your supply reality.
N° 02Who this is for
Every shelf, every routine.
01
Skincare & clinical beauty
Where efficacy claims, repeat rate, and margin carry the story. We design the brand and the numbers to reinforce each other.
02
Makeup & colour cosmetics
High-emotion, high-competition. Decks that prove differentiation and a loyal base, not just a pretty palette.
03
Personal care & wellness beauty
Subscription and replenishment models where LTV compounds. We frame the recurring-revenue engine behind the brand.
Sample slides
Sample slides, in house style.
Generated in our editorial discipline — framed to your vertical. Every deck we ship is original and bespoke.
Questions
The answers we give most often.
- What should a beauty pitch deck include?
- Brand story and positioning, the product line and any efficacy proof, unit economics (cost, margin, repeat rate), channel strategy, traction, the supply/formulation story, team, and the ask.
- What do beauty investors look for?
- Brand equity backed by economics: repeat purchase rate, contribution margin, and a loyal base. The aesthetic earns the meeting; repeat customers and margin earn the cheque.
- How long should it be?
- 12–18 slides. Beauty rewards strong imagery, but every visual slide should sit next to a number that proves the brand converts and retains.
- How much does it cost?
- Standard ($4,000) covers a full custom beauty deck with narrative and design; Complete ($7,500) adds a retail/wholesale version and an appendix.
- Can you match our brand's look?
- Yes — in beauty the deck is a brand artifact. We design inside your visual world, or sharpen it for the raise, so the deck itself signals brand strength.
Next step
Raising for your beauty brand?
Send us the brand and the repeat rates — we'll design a deck where taste and loyalty make the same case.